Brief
Develop a look and feel for the adolescent Mental Health campaign, which can also be applied to a web hub that will house existing mental health and wellbeing content from Discovery Health and Vitality.
Campaign
An Affirmation for Mental Health.
Discovery uses Open Sans as part of their Corporate Identity, I played with different techniques to create a different approach to the typography. I wanted to communicate the seriousness of Mental health but to create a sense of comfort and warmth with the typography.
